RENTAL EXPRESS VIDEO Selects FOR-A HVS-3800HS HANABI for Bay Area's First HD Flypack

June 26, 2008

Source: FOR-A Corporation

Rental Express Video, the largest video production rental house in San Francisco, recently purchased FOR-A's HVS-3800HS HANABI switcher to build the city's first HD flypack as part of the company's expansion to HD production. Rental Express' system is the only turnkey 2 M/E HD multi-cam system based in Northern California and one of just a handful nationwide.

"When we set out to create our new flagship system, we wanted to offer the best value to our customers," said Rental Express Video Vice President and General Manager Steve Barger. "We selected the HVS-3800HS because we needed a switcher that was simple to operate, yet rich in features when compared against higher priced competitive models."

Barger said his company decided to make the HD equipment upgrades in response to a shift in film and television productions: "Our clients are increasingly seeking stunning high-definition video, either in single-camera EFP or in multi-camera live location HD production. The FOR-A switcher offered excellent multi-format capability, compact frame and high-quality production value for this purpose."

The HVS-3800HS is designed for both "live-to-air" events and "line-cut" television production applications. The switcher operates in multiple formats, including 1080i, 720P, 525/60, 625/50 and variations of 1080/24P. Barger says that was an extremely important feature as production requirements vary depending on individual customer needs.

Barger added, "We wanted a switcher that ran its own software and firmware, and was not reliant on a PC's OS. FOR-A has distinguished itself among the competition as being flexible and reliable – ideal for those times when we need our equipment to work well in demanding conditions."


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