Front Porch Digital and Telestream's Integrated Solution Tops 200 Worldwide Installations

February 23, 2010

Source: Front Porch Digital

Successful Integration of DIVArchive and FlipFactory In-Path Transcoding Streamlines Broadcast Workflows, Simplifies Multimodal Distribution

Front Porch Digital announced that its partnership with Telestream has resulted in more than 200 installations worldwide of the DIVArchive content storage management solution embedded with Telestream FlipFactory for in-path transcoding.

"Our collaboration with Telestream gives our global customers two best-of-breed applications working in a proven integration," said Mike Knaisch, president and CEO of Front Porch Digital.

"Customers realize immediate efficiency benefits because in-path transcoding eliminates a transfer step, yielding a streamlined workflow. Just as important, the alliance of Front Porch Digital and Telestream brings together two like-minded companies with outstanding reputations for meeting customer expectations."

With FlipFactory embedded in the DIVArchive Actor, or data-mover component, a media company can configure customized rules for transcoding content to speed and facilitate the automated workflow. For example, a broadcaster might direct DIVArchive to take all content being archived in high-resolution and simultaneously copy and transcode it into a low-resolution browse format, making it available via a Web browser to users at workstations.

Likewise, content coming from a particular editing system can be automatically reformatted for playout and subsequently reformatted for storage -- all within the DIVArchive environment. This type of workflow makes it faster and easier to repurpose content for multiple distribution channels, including Web streaming and delivery to mobile devices.

"Front Porch Digital has been Telestream's first and only authorized resale partner for content storage management since 2004," said Dan Castles, president and CEO of Telestream. "The success of this exclusive partnership can be measured objectively: Today, the combined solution is the most pervasive in the market. By offering the broadest-possible transcoding support within an automated workflow, DIVArchive with FlipFactory fills an important need for broadcasters and other media companies."

Front Porch Digital DIVArchive is a middleware solution that supports preservation, management, and retrieval of media content by enabling interoperability between digital media storage devices, video servers, editing systems, and digital media workflow applications.

Telestream FlipFactory is the quick, powerful, and scalable way to transcode media between virtually any video/audio formats to automate any digital media workflow.

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