Inlet Technologies Announces Digital Watermarking For Extended Security During Encoding Process

September 10, 2007

Source: Inlet Technologies

Inlet Technologies, the leader in advanced encoding solutions for new media, announced today that the company has partnered with Thomson, the world leader in digital video technologies, to enhance content security during the encoding and production process. Inlet’s Fathom encoding solution will feature Thomson’s underlying digital watermarking technology, adding an important layer of traceable security to complement traditional digital rights management (DRM) controlling access to content.

“The ability to trace content through its distribution path becomes an essential element of content management, for forensic tracking applications but also for monitoring purposes.” said Jean-Luc Moullet, Vice President, Thomson Software and Technology Solutions. “The seamless integration of Thomson's NexGuard with Inlet's Fathom enables simultaneous encoding and watermarking of content, which brings significant workflow efficiencies while optimizing content security.”

Digital watermarking has become a hot topic of discussion among content creators, specifically studios and post-production houses. In the case of leaked programming or content, this digital “trace” allows producers to determine where and when a breach occurred, helping them take corrective action and prevent future leaks. Such security breaches can cause devastating financial losses to content owners. Watermarking pairs well with current DRM solutions, with DRM preventing the content from being played and digital watermarking allowing content creators to determine where the content is from.

“The close correlation of digital watermarking and encoding is vital to maintain the value and integrity of original digital content,” said Neal Page, the CEO and founder of Inlet Technologies. “Inlet’s partnership with Thomson adds an important component to the DRM toolbox: a method of not only finding leaked video, but also a way of identifying the source of the leak.”

Inlet will be demonstrating the integration of their Fathom encoding solution with Thomson’s digital watermarking solution at IBC 2007 from September 7 to September 11 in Amsterdam, Netherlands.

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