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Kent State Student Broadcasts Look Polished
and Professional Thanks to Orad SmartSet
June 25, 2008
Source: Orad
Orad Hi-Tec Systems Limited (Symbol: OHT),
a leading provider of virtual sets, on-air graphics systems,
and sports production and enhancement solutions for the global
broadcast market, today announced that Kent State University's
School of Journalism and Mass Communication and Office of
Student Media have implemented the company's SmartSet 3-D
virtual set system as a key component of a new HD facility
for TV2, its student-operated broadcaster. The school's new
building was dedicated in April and the Orad system fit perfectly
into the state-of-art facility. The university is located
in Kent, Ohio.
The TV2 team, which comprises more than 100 students every
semester, produces two newscasts each weekday, a weekly sports
show, and a weekly dating show. TV2 airs on Time Warner Cable
in the surrounding communities. The station is part of Student
Media, which includes newspaper, Web, magazine, and radio
production at Kent State. Student Media has faculty advisers,
but editorial content is entirely under student control.
"Besides cost-effectively affording a polished and professional
look to TV2 productions, Orad's SmartSet has vastly increased
studio flexibility and will speed turnaround times between
shows," said Dave Smeltzer, a Kent State assistant professor
who advises TV2. "In fact, the implementation has been
so successful that we are moving toward using primarily virtual
sets."
Orad's SmartSet is a turnkey virtual set solution that accommodates
up to four cameras for any type of broadcast. With SmartSet,
a studio as small as 10x10 square feet can be transformed
into a broad virtual set, giving productions a sophisticated,
big-market look. A plug-and-play solution, SmartSet is easy
to set up and use and requires no third-party integration.
"TV2 needed a solution that offers the compelling production
quality a young audience expects at the price point an educational
institution can justify," said Avi Sharir, CEO and President
of Orad. "Orad's SmartSet perfectly met both of those
needs for Kent State. In addition, SmartSet is easy to use
so that even students learning on the job can attain satisfying,
professional results."
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