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Playbox Technology Marks a Decade of Playout Innovation
July 31, 2009
Source: Playbox

100% of the Functionality
at 25% of the Cost.
PlayBox Technology, the #1 international TV station
in a box manufacturer, has now been developing and refining
its core video playout products for over 10 years, offering
the best of both worlds broadcast performance and IT
prices.
Systems include mixed-file format playout, automation, interactive
CG and graphics, MAM and Newsroom capabilities for SD, HD
and DVB (ASI/IP). The innovative scalable solutions fit workflows
and budgets; from a single-channel playout server to a multi-channel
turnkey broadcast centre. This technology has now also been
applied to Digital Signage.
The latest features and products designed to enhance and expand
playout capabilities at all levels are on show at IBC2009.
µPlay
µPlay is an entry-level video and graphics playout package
to meet the needs of the AV market at an affordable price.
The extensive all-in-one software includes all that is required
to run a small channel for broadcasts such as IPTV, Internet
TV, local cable TV, university TV, corporate TV and other
such channels. µPlay benefits from PlayBoxs decade
of experience with a reliable and very cost-effective solution
for creating, scheduling and airing video and graphics. It
integrates graphics, animation, video, audio and real-time
external data feeds to build the final layout and look of
the media. The package supplies all thats needed to
run anything from a video sub-channel to a graphics-intensive,
24-hour automated information channel.
Edge Server
The PlayBox Technology Edge Server is the centrepiece of the
companys unattended automated remote playout solutions
that enable the full operation and monitoring of distant broadcast
playout. This can use public internet as the link for all
content delivery, control and monitoring. Customisable to
fit user requirements, single and multi-channel operation
and full equipment redundancy are available. Rather than offering
only unbranded generic feeds, the PlayBox automated remote
playout solution can allow the complete localisation of content
branding, including commercials, station IDs, multilingual
audio, subtitles and graphics. This makes possible low-cost
worldwide local playout from any network operations location.

PlayBox Metus MAM
PlayBox Metus MAM media asset management system can be the
heart of a small TV station or of a large broadcast centre.
It can organize and manage the assets of single or multi-channel
operations, as well as the other content of diverse business
operations. PlayBox Metus MAM is available as a stand-alone
solution or working with PlayBox Technology ingest, playout
and branding systems for all areas from production and post
through to TV broadcasters and multi-channel playout centres.
NewsAir
The new NewsAir newsroom computer system integrates with PlayBox
Technology playout capabilities to offer performance and a
new level of cost-effectiveness for newsroom operations. The
NewsAir NRCS provides journalists with a networked collaborative
environment that can include news archive, chat, a phonebook
and agency news aggregation, as well as operation over the
internet that can work either separately or integrated with
video facilities. The PlayBox Technology and NewsAir combination
provides live news production and on-air performance at a
fraction of the cost of established market suppliers, but
not at the cost of performance and capabilities.
Digital Signage
PlayBox DS is a next-generation digital signage platform that
builds on PlayBox Technology's robust broadcast foundation
to create a powerful and flexible new entry to the digital
signage market. With straightforward multi-screen HD playout,
as well as broadcast quality graphics and an easy-to-use interface,
PlayBox DS, like all PlayBox Technology products, breaks new
price-performance ground. PlayBox DS is 3D-ready and system-wide
synchronisation enables the playback of stereoscopic files
for 3D displays. PlayBox DS software can host 3D objects created
on a 3D graphics package ideal for detailed interactive
displays. Suitable for the smallest projects to huge multinational
installations with thousands of screens, PlayBox DS is a heavyweight
performer at an affordable price.
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