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NewsX, India's Premier HDTV-Ready English News Channel, Airs
On SeaChange Broadcast Platform
August 21, 2008
Source: Seachange International
SeaChange International announced that NewsX
is now airing on the SeaChange Broadcast MediaLibrary/MediaClient
(BML/MCL) play-to-air platform.
NewsX is the first news operation in India that is ready to
transition to high-definition broadcasting. With studios designed
by Janson Design Group of New York, graphics by London's Red
Bee Media and sets from Shaun Moore, New York, NewsX offers
its c-suite audience a global perspective with a viewing experience
comparable to the best in global broadcast.
"SeaChange has given us the flexibility to go on air
in SD while simultaneously laying the foundation to activate
HD transmission as soon as we are ready," said Vynsley
Fernandes, COO, INX News. "The BML/MCL platform can be
integrated easily with our Incite non-linear editing system
and also provides us with added peace of mind, thanks to its
RAID Squared reliability."
SeaChange's Broadcast MediaLibrary/MediaClient architecture
comprises distinct capabilities that have made it the infrastructure
of choice for over 200 broadcasters worldwide, including China
Central Television, Mediaset, Globosat and more than 40 PBS
affiliates: Broadcast MediaLibrary servers, which cost-efficiently
provide fault-resilient storage of any type of Media file;
and highly flexible SeaChange MediaClient codecs that easily
fit with any device in a broadcast operation's workflow and
any video output, from SD and HD play-to-air to broadband
streams.
SeaChange's range of proven content storage, streaming and
management solutions, including the FML200 flash memory-based
ingest and play-to-air server, and its latest Broadcast MediaLibrary/Broadcast
MediaClient play-to-air storage system and SD/HD software
codecs, will be on display during IBC 2008, September 12-16
in Amsterdam on SeaChange's stand 2.B59. Demonstrations will
underscore why broadcasters of all sizes continue to make
the BML/MCL their digital video foundation – and how
the breakthrough Flash Memory Library can further extend their
capabilities.
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