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TV Magic Helps Pacific Television Center Offer State-of-the-Art
Transmission From New York Brownstone
September 25, 2007
Source: TV Magic
New Manhattan
Facility Equipped With HD Insert Studio to Support Live Broadcasts
for a Host of International and Domestic Network Clients
Broadcast systems integrator TV Magic today announced that
it is performing the design and build of an HD insert studio
at Pacific Television Center's new Manhattan offices. This
New York facility will complement the company's London and
Los Angeles offices, providing production and transmission
services for live broadcast in a location convenient to major
networks from around the world.
"We've worked successfully with TV Magic in past projects
and knew the company could help us find clever solutions for
our new Manhattan office, even within a fairly tight timeframe,"
said Richard Neri, president of Pacific Television Center.
"TV Magic excels in 'value engineering,' identifying
options in different equipment categories that would help
us stay close to our budget. With TV Magic's increasing presence
in New York and responsiveness from its California offices,
we know that we can rely on the company's continued support
as we open our new facility."
Pacific Television has gone out of its way to design offices
quite different than the large office block typical of other
broadcast companies.
The company's New York office, which features a boutique-inspired
design, will occupy the ground floor units of two adjacent
brownstones located on East 31st Street between Park Avenue
South and Lexington Avenue. The architectural design, provided
by Janson Design Group, and atmosphere of the facility offers
clients a discrete entryway and a uniquely intimate feel within.
SIA Acoustics were retained for the studio design, which provides
an oasis in the middle of Manhattan. TV Magic is overseeing
the design and installation of the facility's broadcast and
transmission infrastructure, including interfacing with master
control to get content out of the building.
Among the key challenges presented by the project was integration
of broadcast systems into a 100-year-old building. TV Magic
engineers worked closely with Pacific Television Center's
own engineering staff and the architectural firm to build
in the supporting electrical and network capacity to support
operations and fiber-based transmission of content for broadcast
and for delivery to the company's Los Angeles and London offices.
The new facility is set to start business in October.
"Pacific Television Center's New York facility will offer
state-of-the-art, live broadcast services within a unique
and special environment," said Stephen D. Rosen, president
of TV Magic. "We completed a master control rebuild for
the company's L.A. master control room several years ago,
and we're pleased to be working with Pacific Television Center
once again as it extends its production and distribution capabilities
to meet the demands of a very dedicated clientele."
About Pacific Television Center
More than 25 years of client satisfaction and strategic alliances
have made Pacific Television Center a staple for both distribution
and live broadcast production. From a single local loop and
one studio in Los Angeles during the early years, to a powerhouse
of connectivity and five studios — including one in London
and one in New York — Pacific Television Center caters
to clients across multiple industries and international borders.
The company provides seamless access across town or around
the globe to meet all its customers' transmission needs at
extremely competitive rates. More information is available
at www.pactv.com.
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